Have you ever noticed that when someone talks about their horrible boss, nearly everyone can relate? It's because they've got their own story to tell. Bad managers come in many different forms and if there's one thing we don't need more of, it's bad managers. On the flip side, how about when somebody shares their experience they had with a great boss? Feels different, right? Those stories seem to be fewer in number but oh, when you've had the good fortune of working for a great leader, you …
5 Tips to Integrate Employees into Auto Retail Digital Transformation
Sustaining dealership profitability has never been more challenging. Taking a holistic approach unites the digital and traditional components of store operations and often means restructuring long-held beliefs. Outdated behaviors and processes constitute change and employees play a significant role in any plan towards auto retail digital transformation. Gone are the days when the dealership was merely a physical space employees occupied during regular business hours. Today's always connected, …
Why Dealership Processes Must Be Considered a Value Chain
After years of robust car sales, auto retail is now experiencing a softening market. It's difficult to predict what's coming next and while no one has a crystal ball, it’s clear that many showrooms are not as active as they were last year. Tightening up dealership processes could actually help dealers survive these choppy waters ahead but are they prepared to tighten their belts? When times are good, everybody's flush. It's human nature to hold off on belt tightening while things are going …
The Futility of Lead Generation Without an Effective Lead Process
All of us have heard the pitches: "Sign Up Now and Get MORE Leads!" or "Sell More Cars with Our [Awesome Product]" or "Increase Sales with Digital Lead Generation Now!" I mean, who doesn't want more leads, right? Well, perhaps you don't. Why? Because if you're not successfully converting leads to sales (with data to back it up) then piling more leads on top of a bad process, and spending even more money to do it, is an exercise in futility. All of these claims and more are heard at every …